Campaigns & Engagement

Here shows the Campaigns & Engagement within your account.

This analytics view provides engagement metrics across all your campaigns, helping you understand how contacts interact with your outreach.

Campaign Types show the total number of campaigns set up as one-to-one, one-to-many or inbound.

You can track the total number of contacts and how they move through the key engagement stages; from opens, clicks and replies. This is possible via email and LinkedIn today.

Campaign breakdown: Across all sequences, you can review engagement metrics allowing you to compare performance trends which will help identify what drives the highest interaction.

Engagement score summarises all relevant metrics to help you quickly identify the strongest campaigns.

Page performance breakdown: Track engagement behind all landing pages. You can see total visitors, clicks and conversion rates.

See it in action in the video here:

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Related Features

Campaign Management

• Campaigns Overview - Understanding campaign fundamentals

• Creating Campaigns - Set up new campaigns

• Managing Contacts - Add and manage campaign contacts

• Campaign Settings - Configure campaign options

Other Analytics

• Contacts Analytics - Contact-level engagement data

• Team Performance - Team activity metrics

• Channels - Performance by communication channel

• Trends - Engagement trends over time

Content & Outreach

• Sequences - Email sequence management

• Landing Pages - Page creation and analytics