Seller Profiles

Quick guide to creating and managing seller profiles.

Seller profiles define who you are as a seller and what you're selling. Every campaign, sequence, and page uses a seller profile for consistent branding and messaging. Companies that have drastically different offerings will end up creating multiple seller profiles in RevvedUp.

Key Components

Basic Information

  • Profile Name: Name shown to prospects (e.g., "John Smith at Acme Corp")

  • Internal Name: Internal identifier for your team

  • Domain: Your website domain for AI content analysis

  • Logo: Brand image for emails and pages

  • Colors: Brand colors for consistent design

AI Content Settings (Critical for Content Generation)

  • Tone: Defines how AI writes in your voice (e.g., "Professional yet conversational, consultative, not pushy")

  • Benefits: Key value propositions AI emphasizes (e.g., "Save 10 hours per week, increase revenue by 30%")

  • Product Description: What you're selling (auto-generated from website, but customizable)

  • Target Audience: Who you sell to (helps AI contextualize messaging)

How to Create

  1. Go to SettingsSeller Profiles

  2. Click Add Seller Profile

  3. Enter basic information:

    • Profile Name (public-facing)

    • Internal Name (team reference)

    • Domain (e.g., "acme.com")

  4. Upload logo and set brand colors

  5. Configure AI content settings:

    • Tone: Describe your communication style

    • Benefits: List key value propositions (2-5 bullet points)

    • Review auto-generated product description

    • Define target audience

  6. Save and let AI analyze your website

Setting Defaults

  • Account Default: Default for all new content

  • User Default: Personal preference

Set via: Profile page → Actions → Set as Default

How AI Uses Your Profile

Your seller profile settings directly influence all AI-generated content:

Tone Impact

  • AI adopts your specified communication style

  • Maintains consistency across all messages

  • Adjusts formality based on your guidelines

  • Examples:

    • "Friendly and casual" → More conversational emails

    • "Professional and authoritative" → Formal, expertise-focused content

Benefits Integration

  • AI weaves your value props throughout content

  • Prioritizes benefits based on context

  • Matches benefits to persona pain points

  • Never invents benefits not in your list

Content Generation

When AI creates content, it:

  1. References your tone guidelines

  2. Incorporates your key benefits

  3. Uses your product description for accuracy

  4. Targets your defined audience

Best Practices

Profile Setup

  1. Use clear names - Make profiles easily identifiable

  2. Keep domain current - Ensures accurate AI analysis

  3. Use high-quality logos - PNG or SVG format recommended

AI Content Settings

  1. Define specific tone - "Consultative and educational" is better than "professional"

  2. List concrete benefits - Use numbers and specifics (e.g., "Reduce costs by 40%")

  3. Review auto-generated content - Customize product descriptions for accuracy

  4. Update regularly - Keep benefits and messaging current

  5. Test with campaigns - See how AI interprets your settings

Multiple Profiles

  • Create separate profiles for different products/services

  • Use distinct tones for different market segments

  • Maintain consistent benefits within each profile

  • Set appropriate defaults for your team

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